One of the various types of digital marketing used by businesses today is the use of social media to promote their business known as social media marketing. There are 6 major social media networks used by businesses to promote their services, they include Facebook, Twitter, Instagram, LinkedIn, Snapchat, and Pinterest.
Among these platforms LinkedIn has always stood out as the best platform for B2B businesses, it allows businesses to sell their products and support services to other businesses and even network with one another.
Effectively using the LinkedIn platform for your business is not easy which has been made quite easier with some LinkedIn marketing tools. LinkedIn Marketing tools make business effective by saving them a lot of time.
Below are 6 LinkedIn Marketing tools to boost your social selling.
1. Signalhire
Signal hire is a LinkedIn marketing tool that can help you get the email of almost any person on LinkedIn. This tool is a great email finder if you want to reach out to anyone for business. This LinkedIn marketing is free of charge even though it has a premium plan and has a chrome extension to make email finding even easier if you are on LinkedIn. It’s surely a tool to have if you want to find emails of anyone on LinkedIn.
2. Quintly
Quintly is an advanced social media analytics tool that provides marketing analytics reports on major social media platforms including LinkedIn. With Quintly, you can choose from among different metrics that you want to be analyzed and tracked for you, this could be followers, content, and interactions. It displays this information in a dashboard that can be easily understood by the user. You can also decide to connect it with LinkedIn analytics if you like and get great looking reports with detailed explanations of how your marketing is performing.
3. Phantombuster
Phantombuster is a great LinkedIn Marketing tool for finding information about people on LinkedIn. With this tool, you collect a lot of data from any LinkedIn profile with its profile scraper. You can automate actions with this tool, for example, you can send invitations and messages to different LinkedIn users automatically.
Phantombuster also allows you to create workflows for finding leads on Linkedin. It a great tool to try if you want to seriously generate leads on LinkedIn.
4. Expandi.io
This is another LinkedIn Marketing tool for generating leads on LinkedIn. Using expandi, you can outreach to leads by sending invites and sequential messaging. You can schedule and automate your campaigns with expandi.io.
Expandi.io is great for people and companies who want to generate new leads, engage with their connections and also recruit people. All these are completely done on autopilot so you can double down on your LinkedIn outreach.
5. Crystal
Crystal is one tool to definitely have if you want to communicate more effectively with people. This tool is a personality finder; it can help you find the personality of anyone on LinkedIn.
It uses artificial intelligence to tell the personality of people on LinkedIn which is great for making personalized calls and emails to get better results, with the information it gives you, you can write better persuasive emails to your connections on LinkedIn.
To get started, all you have to do is to create an account for free, get the chrome extension and use it to find the personality of anyone on LinkedIn, Salesforce, or Gmail.
6. Discover.ly
There are times where you want to know more about someone while going through their LinkedIn profile. Discover.ly helps you with just that, when browsing someone else’s profile on LinkedIn, this tool shows you the information of that same person on other social platforms like Facebook, Twitter, CrunchBase, and even Gmail plus more.
Using this tool, you can find more about the person by having access to their other social media accounts. This tool also operates as a chrome extension and you can get it from their website below.
Wrapping Up
LinkedIn has always been a great platform for connecting with more people and getting news leads. It’s a platform every B2B business should be using and to make finding leads easier and keep track of your marketing, a lot of tools have come up to assist companies with these things.
If you want to be more effective and get more from LinkedIn you should try out the tools listed in this article, some of them are free, so you don’t need to spend a lot to get what you want. If you have any tool you want to know about, use the comment box below.
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